Committed to fight avoidable blindness

Almost 285 million people around the world are blind or visually impaired, even though 80% of blindness is avoidable. L'OCCITANE supports the fight against avoidable blindness by supplying quality treatments and encouraging local initiatives since 2000.


Inspired by the work of the L'OCCITANE International Foundation in their continuous fight against avoidable blindness, L’OCCITANE South Africa launched a local partnership in October 2015 and fundraises money via special solidarity products and gift sets sold in store and on-line. L’OCCITANE Foundation helps co-finance the projects.

L’OCCITANE South Africa first partnered with The South African National Council for the Blind for 2016. The new partner for 2017 is Brien Holden Vision Institute with their project “Our Children’s Vision” that advocates for the integration of child eye health services within the School Health Program of the SA government and includes an eye screening of 70 000 school children.


for helping us exceed our target of R77 400

Last year, in the spirit of giving back, L'OCCITANE South Africa along with the L'OCCITANE International Foundation continued the fight against avoidable blindness through our partnership with the Brien Holden Vision Institute.

For every gift set sold last Christmas, we donated R 50. We are now able to provide eye screening to 70 000 children in South Africa within the “Our Children’s Vision” project.

Learn more about Brien Holden Vision Institute ‘s project “Our Children’s Vision” here and the L'OCCITANE Foundation here.


As a sensorial brand, not only have we sought to make our products available to all, L’OCCITANE have embarked on many global initiatives to support the visually impaired. We have supported visually impaired youth through perfume schools to help the development of these young people's olfactory senses and inspire future careers, worked alongside Non Government Organisations in developing countries to fund ophthalmic research and training of specialists, funded operation on curable cases of blindness in countries such as Bangladesh, and constructed optical centers to better provide for eye care services. 

Pictured: Founder, Olivier Baussan


During a boutique visit more than 20 years ago, Olivier Baussan noticed a visually-impaired woman sampling perfumes. After marvelling at the intensity with which she inhaled the scents, Olivier was inspired to make our products more accessible to all. 

Did you know... L'OCCITANE was the first beauty company to put braille on their labels. After meeting a customer who was blind in one of his stores and was intently smelling each fragrance to figure out which to buy, L'OCCITANE founder Olivier Baussan wanted to find a way to make shopping easier for the blind, and back in 2007 began adding braille to some of the packages. Now, almost all of our products have braille.


If there's anything we're passionate about at L'OCCITANE, It's taking up new solidarity challenges.

The new ambition of our "Union For Vision" program is to reach 10 million beneficiaries of quality eye care services by 2020 the 10 by 20 objective!

Stay tuned to discover and take part in our future initiatives to fight avoidable blindness.